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Adult Education | Orange County Public Schools Career and Technical Education


This :60 second spot uses actual students from various Orange County Public Schools Career and Technical Education campuses. The spot was shot on-site at the school’s studio utilizing Orange County Public Schools’ staff and equipment. Current enrollment is strong, so the spot focused on brand awareness. This was achieved by highlighting nine different students telling their story throughout a “Brady Bunch” themed spot. The theme teases the consumer by asking them “Who’s Story is it?” and ultimately entices the viewer to write their own story by visiting reinventme.net and signing up for classes at Orange County Public Schools.

The spot will run in West and East Orange County cable networks such as NICK, USA, VH1 and Family as part of a multimedia campaign that also includes print and on-line advertising.
Adult Education | Orange County Public Schools Career and Technical Education

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